MILWAUKEE, WI, March 4, 2024 – Zurn Elkay Water Solutions, the industry’s largest supplier of cleaner water solutions for drinking water, hygiene and sustainable water management, launched additions to Elkay Quartz® sinks. The new additions enhance both the Quartz Classic® and Quartz Luxe® collections.
Elkay Quartz is as timeless as it is beautiful and as strong as it is functional. Available in a range of bold colors, Elkay’s Quartz sinks combine natural quartz with high-performance acrylic resin to resist stains, smudges and color fading; the sinks are heat safe up to 535°F. The material is naturally sound deadening, which minimizes sound and vibration for a quieter time at the sink.
According to Amy Ames, Senior Product Manager – Residential Sinks, “Quartz sinks continue to grow and gain in popularity within the Kitchen Sink Market as an alternative material to Stainless Steel due to its reputation for being a durable material that can elevate any kitchen design.”
The new additions to Elkay’s Quartz Luxe collection take innovation and sustainability to the next level. Eye-popping color options make it easy to find the perfect sink to help elevate your space, now in three new colors: Arctic Fox, Obsidian, and Sandstone. These new color configurations are crafted from approximately 99% natural, renewable or recycled raw materials, including natural quartz sand and natural color additives. The nonporous surface resists both impact and stains and is as durable as it is beautiful. Quartz Luxe in Arctic Fox, Obsidian and Sandstone are part of Elkay’s Reserve Selection assortment of sinks sold exclusively through Elkay traditional wholesale distribution partners and their showrooms.
“Our new Quartz Luxe colors are as beautiful as they are innovative in a sustainable formulation and smooth satin finish,” adds Ames. “The entire Quartz Luxe product portfolio offers a unique proprietary Quartz product formulation that is exclusive to Elkay.”
Elkay’s Quartz Classic line has the organic look and feel of authentic stone that adds timeless style and beauty to your home. To elevate your kitchen with bold color, Matte Black and Graphite are being introduced to the array of earthy colors. In addition to the existing configurations, including single bowl, double bowl, undermount, dual mount and drop-in styles, a larger 30-inch single bowl undermount sink is releasing. The new size provides more space for working and cleaning and is designed to fit a 33-inch cabinet base.
“The new 30-inch Quartz Classic bowl size is a key size in the residential remodel market,” continues Ames. “Matte Black is a color that has continued to trend in the kitchen, and we are happy to be able to offer that in a full assortment of sizes in our Quartz Classic product line.”
These newly available colors and sizes add even more options to the largest offering of quartz sinks on the market, which means there is a sink configuration and color for every space and personality.
Zurn Elkay is committed to providing greater access to cleaner, healthier drinking water through quality products. To browse Elkay’s selection of Quartz sinks, visit elkay.com/quartz.
About Zurn Elkay Water Solutions
Headquartered in Milwaukee, Wisconsin, Zurn Elkay Water Solutions is a growth-oriented, pure-play water business that designs, procures, manufacture and markets what we believe is the broadest sustainable product portfolio of solutions to improve health, human safety and the environment. The Zurn Elkay product portfolio includes professional grade water control and safety, water distribution and drainage, drinking water, finish plumbing and hygienic environmental and site works products for public and private spaces.
Zurn Elkay Media Relations:
Alyssa Neff, Media Relations Lead
ZurnElkayPR@elkay.com